Privacy Policy
Last updated September 28, 2026
Who we are
PropertyAlpha (“PropertyAlpha,” “we,” “us”) operates propertyalpha.io, a PropTech intelligence platform for multifamily and mixed-use real estate. This policy explains what information we collect, how we use and share it, and the choices you have. Questions: hello@propertyalpha.io.
Information we collect
We collect only what you give us through our forms, plus basic technical data needed to run the site:
- Property Impact Report requests: your name, email, and company, and details about your property (name, address, market, asset type, unit or key count, technologies of interest, and any project stage, timeline, or budget information you choose to add).
- Contact Us and meeting requests: your name, email, company, optional phone number, and your message.
- Building data: if a property owner or operator chooses to connect its building systems to PropertyAlpha, directly or through a building-technology integration provider, we receive operating data about that property to keep its report and Impact Score current. We do not ask for residents' or guests' names or contact details.
- Partner information: for technology companies in our Partner program, business contact details, account and billing information, and the product and performance data they supply.
- Technical data: our hosting provider automatically records standard server logs (such as IP address, browser type, pages requested, and time of request) for security and reliability.
We do not use advertising cookies, tracking pixels, or third-party analytics. We do not knowingly collect information from children under 16.
How we use information
- To prepare and deliver your Property Impact Report and related analysis.
- To respond to your inquiries and schedule meetings you request.
- To maintain a profile of your company's properties and reports, so future analyses build on earlier ones.
- To keep a property's report and Impact Score current using building data its owner or operator has chosen to share.
- To build and improve our benchmarks, using only anonymized, aggregated information that does not identify a property, company, or person.
- To send you updates about PropertyAlpha, only if you opt in. You can unsubscribe at any time.
- To operate, secure, and improve the site, and to comply with legal obligations.
How we share information
We do not sell your personal information. We share information only as follows:
- Anonymized property information with technology vendors. PropertyAlpha works with technology vendors who serve multifamily and mixed-use properties. We may share anonymized property characteristics with them, such as market, asset type, size, project stage, and technologies of interest. We do not share your name, company, contact details, or property name or address with vendors unless you ask us to connect you or give your permission. Building data is shared with vendors only in anonymized, aggregated form unless the property's owner or operator agrees otherwise.
- Capital partners, at your request. If you ask us to introduce you to a financing or capital partner, we share the information needed for that introduction.
- Service providers that help us run PropertyAlpha — for example, to host our website and data, deliver email, store documents, run our Partner platform, and connect building systems at an owner's or operator's request. Each is bound in writing to protect your information and to use it only to provide services to us.
- Legal and safety: when required by law, or to protect the rights, property, or safety of PropertyAlpha, our users, or others.
- Business transfers: if PropertyAlpha is involved in a merger, acquisition, or sale of assets, information may transfer as part of that transaction, subject to this policy.
Retention and security
We keep information for as long as needed to provide our services and maintain your company and property profile, or as required by law. We delete company and property profiles that have been inactive for five years. You can ask us to delete your information at any time. When an owner or operator stops sharing building data, we delete it, keeping only anonymized, aggregated benchmarks. Data is stored in the United States. We use reasonable administrative, technical, and physical safeguards, including encryption in transit (HTTPS) and at rest, and access controls, but no system is perfectly secure.
Your choices and rights
You can ask us to:
- Access, correct, or delete the information we hold about you
- Stop sharing anonymized property information with vendors
- Stop sharing building data from your property (owners and operators)
- Stop sending you marketing email
Email hello@propertyalpha.io and we will respond within 30 days. Depending on where you live, you may have additional rights under local law, and we will honor them.
Fonts and third-party services
Our pages load fonts from Google Fonts, which means your browser requests them from Google, and Google receives your IP address. See Google's privacy policy for how it handles that data.
Changes to this policy
We may update this policy from time to time. We will post the new version here with a new “Last updated” date, and for material changes we will take additional steps to notify you.
Contact
PropertyAlpha · hello@propertyalpha.io